Himaxx at DoBe Wonderland. [Photo provided to wuxi.gov.cn]
Himaxx, a pioneer of warehouse-style outlets, will open to the public on May 1 at the Wuxi Sunac Mall in Jiangsu province.
With over 30 large-scale stores spread across Jiangsu, Zhejiang, Shanghai, Anhui, and Liaoning, Himaxx has garnered many loyal customers by offering reduced prices through direct sourcing and an efficient supply chain. As a result, customers can avoid paying brand markups.
Last year, Himaxx opened two stores in Wuxi. Nearly 20,000 people came for the opening day of the DoBe Wonderland store, with sales exceeding 2.25 million yuan ($308,658).
Meanwhile, the Wuxi Sunac Mall store is expected to boost consumption in the region by offering high-value products.
